Privacybeleid

Last Updated: 16/03/2026

This Privacy Policy describes how Velifique ("we", "us", "our" or the "Site") collects, uses, and discloses your personal data when you visit our website, make a purchase on https://velifique.com/ (the "Site"), or otherwise communicate with us (collectively the "Services"). For the purposes of this Privacy Policy, "you" and "your" refer to the user of the Services, whether you are a customer, website visitor, or another person whose data we collect under this Privacy Policy.


Company Information

Company Name: Velifique (operated by Maison DeLaRo)
Address: Wochterberg 33, 2200 Herentals, Belgium
Phone: +32 468 325 313
Email: info@velifique.com


Your Consent

By using our Services or otherwise communicating with us, you consent to the collection, use, and disclosure of your personal data as described in this Privacy Policy. If you do not agree, please do not use the Services.


Changes to This Policy

We may update this policy from time to time. The updated version will be published on this page with a new "Last Updated" date. We recommend reviewing this policy regularly.


What Personal Data We Collect

Data You Provide Directly

  • Contact Information: name, address, email address, phone number.
  • Account Information: username, password.
  • Order and Payment Information: billing address, shipping address, payment details.
  • Communication Data: any data you provide when contacting our customer service or through forms.

Data Collected Automatically

We automatically collect certain information through cookies and similar technologies, including:

  • IP address, browser type, device details.
  • Interaction data (e.g. pages viewed, purchases, timestamps).
  • Location data (derived from IP).

Data from Third Parties

We may receive information from partners, such as payment providers, advertising platforms (e.g. Meta, Google), or logistics partners.


How We Use Your Data

  • Process and deliver orders: to fulfill your order, process payments, and provide customer service.
  • Account management: to create, maintain, and secure your account.
  • Marketing and personalization: to send you marketing communications (where legally permitted) and personalize content/offers.
  • Security and fraud prevention: to prevent misuse and protect our rights or the rights of others.
  • Legal obligations: to comply with applicable laws and regulations, including EU GDPR.

Direct Marketing

We may use your contact information for direct marketing (such as newsletters or offers). We will request your explicit consent for direct marketing unless permitted by law. You can opt out at any time via the unsubscribe link in our messages or by contacting us at info@velifique.com.


Cookies

We use cookies to improve our Site and support functionality. You can refuse cookies through your browser settings, but some features may not function properly.


Data Transfers Outside the EU

Your data may be stored or processed outside the EU, including in countries where our servers or service providers are located. When we transfer data internationally, we implement appropriate safeguards in line with EU GDPR, including standard contractual clauses.


How We Share Your Data

We may share your data with:

  • Service providers (e.g. hosting, payment processing, logistics).
  • Marketing partners and advertising platforms (with your consent where required).
  • Legal authorities or regulatory agencies, if required.
  • Within our corporate group or as part of a business transaction (merger, acquisition).

Data Security and Retention

We take reasonable technical and organizational measures to protect your data. However, no system is 100% secure. We retain your data as long as necessary for the purposes for which it was collected, or as required under applicable law.


Your Rights

Under EU GDPR, you have the right to:

  • Access: request a copy of the personal data we hold about you.
  • Correction: request that inaccurate data be corrected.
  • Erasure: request deletion of your personal data ("right to be forgotten").
  • Restriction: request that we limit how we use your data.
  • Portability: receive your data in a portable format.
  • Objection: object to processing based on legitimate interests or for direct marketing.
  • Opt-out of direct marketing: at any time, free of charge.

For any rights requests, please contact us using the details below. We may ask you to verify your identity before processing your request.


Children

Our Site is not intended for children under 18. We do not knowingly collect data from children. If you believe we have accidentally collected data from a child, please contact us so we can delete it.


Complaints

If you have concerns or complaints about how we handle your personal data, you can contact us at info@velifique.com.
In Belgium, you can also file a complaint with the Data Protection Authority (GBA/APD) at www.dataprotectionauthority.be.


Contact

Company Name: Velifique (operated by Maison DeLaRo)
Address: Wochterberg 33, 2200 Herentals, Belgium
Phone: +32 468 325 313
Email: info@velifique.com